Social media training for powerful, metric-driven social marketing campaigns.
ClickMinded is where 8,702 startups, agencies, entrepreneurs and students learn social media.
The ClickMinded Social Media Marketing Training teaches you EXACTLY how to run powerful, metric-driven social marketing campaigns.
This is just a taste of what you’ll get in the course.
How social media fits into your business
The THREE components of social media that will help your business grow in a meaningful way (and not just accumulate likes, retweets, favorites, etc)
Picking the right social media channels to hit your goals
The decision process to follow when picking whether to participate in a social channel or not (hence avoiding the hype of new social channels popping up every week)
Discover how users’ attitude and mentality changes completely depending on the social channel (and how this can lead to drastically different strategies from channel to channel)
Kickstarting your social media presence
12 tactics to help you start growing your social media audiences from scratch
Monitoring: the most overlooked aspect of social media marketing
The TWO reasons why you need to monitor social media even if you’re not actively participating in it (seriously, this is the bare minimum that you have to do and most companies don’t do it properly)
Creating and distributing world-class social media content
What most people get wrong when they think about competition in social media (this is why you should probably not worry too much about other brands or companies)
Converting social media audiences into leads and customers
How to define goals and metrics for each social channel and stage of the funnel (plus, learn how Airbnb developed their own benchmarks to analyze the success of their social media campaigns)
Analyzing organic vs paid engagement and how each of them can help you hit different goals
[Walkthrough] Setting up your social media strategy from scratch
The step-by-step process to perform a comprehensive audit of the social media competitive landscape for any company or industry (you HAVE to do this before you can even think of your social media strategy)