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Achieve world-class deliverability with unique solutions to optimize your email marketing program and drive results for increased revenue.

Important Update from Return Path
Return Path is no longer currently available for sale. We’ve teamed up with the 250ok and have been hard at work creating something without equal in the email world. It’s been an amazing journey and we’re proud to announce Everest, the only truly end-to-end solution in the world–helping you succeed in all three critical phases of email marketing: pre-flight prep, in-flight optimization, and post-send monitoring.

With Return Path, you get the critical email insight you’re missing

Inbox placement and reputation are critical to the success or failure of your email marketing program and your email return on investment. We help email marketers maximize their subscriber reach by providing the data and insights you need to ensure emails get to the inbox.

Information overload is a fact of life, and nowhere is this more evident than in the inbox. Email marketers face a serious challenge in trying to catch (and hold) a customer’s attention. We help you drive engagement and get noticed by ensuring your message is the right message that is most relevant to your customers.

Managed Services
Our team knows email and is comprised of the brightest minds in email marketing. We offer a variety of support and service options to guide you from your most basic needs up to in-depth, strategic consultations.

Reaching the inbox doesn’t have to be a challenge.
With Return Path from Validity, we help ensure your delivered messages are actually delivered to the inbox, not the spam folder, increasing customer engagement and email program ROI.