Pinpoint (getpinpoint.io) – Agentic Social Media Team for Comments, DMs and Creators

Description

This is not Pinpointe. Pinpointe is an email platform already listed at /tool/pinpointe/. The product below is Pinpoint at getpinpoint.io, an agentic social media system whose AI agents reply to comments and DMs in a brand’s voice, recruit creators, schedule content and run listening and paid work. A public launch post appeared on 10 November 2026.

Pricing is not published. The site asks you to book a demo; the /pricing URL redirected to an app page that returned 404 on 11 November 2026. Full desk review: Pinpoint (getpinpoint.io) review 2026.

Evidence and risk caveat: Named testimonials (including Gopuff, Scentbird, k2o by Kylie Jenner and Fathead) sit on the vendor site and have not been independently verified. Headline figures such as “500+ brands”, “+71% ROAS” and “45% DM-to-purchase” are Pinpoint’s own. Automated replies, likes and DMs may conflict with social platforms’ rules.

Who Pinpoint Is For

• Social and community teams at consumer brands that cannot keep up with comments and DMs by hand.
• Creator-led brands that also want help recruiting influencers and covering partner accounts.
• Lean social teams that want routing into Slack or a helpdesk for the messages that still need a human.

Core Capabilities

Community Agents

The site says agents read every comment, DM and mention, reply in brand voice, drop a product link when they detect buying intent, hide or remove negative comments, and escalate the 5–10% of messages that need a person, with context, to Slack, email, SMS or a helpdesk. It also markets auto-likes on positive comments and DMs.

Creators, Content, Listening and Paid

Other agent “departments” cover creator recruitment, content scheduling, listening and share of voice, and paid social. A partner portal extends the same automations to influencer and partner accounts, which the site says remain under the creator’s control.

Key Features Summary

• AI replies to comments and DMs in a trained brand voice
• Intent detection and product-link or lead-capture follow-ups
• Human escalation with context
• Creator recruitment and partner-account automations
• Listening, scheduling and paid-social agents (as described on the site)
• No public price; demo to buy

Plans & Pricing

Findrix-style public plans are not available here. On 11 November 2026, getpinpoint.io did not list a price, and app.getpinpoint.io/pricing returned 404. The call to action is “Hire Pinpoint” or “Book a demo”. Confirm commercial terms directly with the vendor.

Pros & Cons

Pros

• A full social loop — community, creators, content, listening and paid — rather than a single chatbot.
• Named practitioners at recognisable brands are quoted on the site, which is more than a logo wall.
• Human hand-off is designed in for a slice of conversations.

Cons

• No public pricing.
• Automated likes, replies and DMs, including on partner accounts, sit close to platform-rule lines.
• Outcome statistics and the “500+ brands” claim are self-reported; the public launch rode a very new personal X account.
• Easy to confuse with Pinpointe, a different product.

Where Pinpoint Fits

Pinpoint sits with social media marketing and influencer marketing tools. It is not an alternative to Pinpointe, which is email marketing software. Comparing social options? Browse our directory of AI tools for digital marketers.

FAQs

Is this the same as Pinpointe?

No. Pinpointe is an email platform at /tool/pinpointe/. This Pinpoint, at getpinpoint.io, is an AI social-media team for comments, DMs and creator work.

How much does Pinpoint cost?

The vendor did not publish a price on 11 November 2026. You will need to book a demo and ask.

Does it post or reply automatically?

Yes, that is the core pitch: agents reply to comments and DMs, and can like positive ones, in brand voice, with a human path for a minority of messages. Check each platform’s rules before you switch that on.