Innovation

Description

Innovation

With Brian Millar

How to come up with the Next Big Thing using extreme research techniques

KEY SKILLS LEARNED

Turn insights into products and services
Learn how to run an innovation framework from start to finish
Understand how to spot competitive advantages
Learn how to effectively replace focus groups
Learn how to effectively prioritise innovation ideas

WHO IS THIS FOR?

Entrepreneurs
People in Leadership
Marketing teams
Decision makers

Innovation has never been more in demand. Once, only fashion and technology companies had to reimagine themselves every year. Now everything, from yoghurt companies to airlines, are facing relentless pressure to delight us with new, better and smarter products and services – before somebody else does.

This course will explain what disruptive innovation is, how it changes the market, and show you proven practical ways to help create disruptive innovation yourself.

You will be guided through a simple step by step process that will fundamentally change the way you think about products, services, why people buy them, how they’re used, and how to innovate.

If you’re ready for a whole new way of thinking and doing, jump in.

WHAT LEVEL OF LEARNING IS THIS?

Every course on 42courses is designed to be taught at an MBA level. (i.e. you will walk away understanding the subject and its key methods, models and best practice.)
Throughout the course you’re continually assessed by real tutors so if you get stuck we will point you in the right direction.

HOW LONG DOES THIS TAKE?

Each course takes approx. 7-9 hours to complete, there are no time limits and it’s broken up into short bite-sized lessons.
Learning is on demand so you can start anytime you like.