Brand Activation & Campaign Manager

About the job

Responsibilities

Brand Activation & Marketing (70%)

• Plan, execute, and manage brand activation campaigns across digital, social media, events, and content marketing
• Organize and oversee corporate events, webinars, conferences, and sponsorships to enhance brand visibility
• Develop and implement integrated marketing campaigns targeting retail traders, professional investors, and financial advisors
• Create compelling brand content: case studies, testimonials, thought leadership articles, and multimedia assets
• Manage social media presence and community engagement to build brand loyalty and increase follower growth
• Coordinate with external agencies, vendors, and creative teams on campaign execution
• Monitor campaign performance, ROI, and brand awareness metrics; prepare regular reports and recommendations
• Develop promotional materials and collateral for marketing campaigns, trade shows, and partnership initiatives
• Analyze market trends and competitor activities to identify brand differentiation opportunities

Partner Development (30%)

• Identify, prospect, and cultivate relationships with potential partners (introducing brokers, affiliated networks, white-label providers)
• Develop partnership value propositions and negotiate partnership agreements
• Conduct partner outreach through industry networking, conferences, and direct engagement
• Manage partner onboarding and support to ensure successful collaboration
• Build and maintain a pipeline of prospective partners
• Collaborate with operations and compliance teams on partner requirements

Requirements

Proven experience in brand marketing, campaign management, or business development
Strong project management skills and ability to juggle multiple campaigns simultaneously
Excellent written and verbal communication skills
Proficiency with digital marketing tools and social media platforms
Experience with event planning and management
Analytical mindset with ability to track and interpret marketing metrics
Strong networking and relationship-building skills
Knowledge of financial services, fintech, or trading industry (preferred)
Fluent in English; other languages a plus

What We Offer

Competitive salary and benefits package
Opportunity to build and shape brand presence in a rapidly growing fintech company
Work with a dynamic, international team in a fast-paced environment
Professional development and training opportunities
Flexible working arrangements
Access to industry events and networking opportunities
Impact-driven role with visible results and clear career progression

Originally posted on Himalayas