Susan M.

Description

Specializing in public relations, outreach and integrative communications strategies, I design methods to reach and leverage high authority media and influencers. I write impactful content and foster strong relations with targeted thought leaders and editors across digital and traditional media that are relative to you.

I take an integrative approach to digital marketing and use tactics designed to create engagement with the target audience and also to garner media attention. My strategies have resulted in featured articles, front page news articles (online and print), top stories in prime television, as well as radio. I have successfully secured placement in such outlets as MSN, Oprah Magazine, Forbes, Business Insider, Inc.com, Wired, Rolling Stone, Entrepreneur, Fast Company, Huffington post among hundreds of others.

I’m also an experienced marketing researcher, formally trained by the Marketing Research and Intelligence Association (MRIA). I was the recipient of the Joseph Doyle Award from the MRIA. I conduct a wide range of research services including competitive research, industry and SWOT analysis, pricing analysis, consumer trends, B2B research, depth interviews and more.