Nadee G.

Description

Email Marketing allows me to combine 2 passions – creativity & design, and measurability to define and determine success. I love working in an industry where I can help people make improvements in their business.

I am a marketer with 12+ years experience, specialising in Digital Marketing (Email Marketing in particular). I have worked with many types of clients, including startups, large hotel brands, fashion retailers, food franchises, supermarket corporates, and many more. I have worked with both large corporate organisations and small businesses/ entrepreneurs.

My primary area of expertise is helping you write and implement a strategy for your email marketing to improve its effectiveness, including to:

– identify and implement types of email programs to maximise communication with your audience
– maintain best practices to avoid the Spam folder
– audit and recommend campaign templates based on industry best practice
– identify optimum cadence – not too often, but frequently enough! – to enhance your customer’s experience of your brand
– improve engagement rates with your emails and ultimately attract your ideal customer

I also have some experience with:
– social media marketing (Facebook, Instagram, Pinterest, Twitter, LinkedIn)
– blogging (including SEO)
– cross promotions/ competition management

As well as having extensive experience in Marketing, I have a passion for making a positive difference in our world, particularly in relation to animal welfare.

I have also created a Udemy course to help beginners create and manage their own Email Marketing Strategy.

I have great attention to detail and recommend refining the objectives of a project before implementing strategy and tactics.