Tom O.

Description

I hunt sales.

Through content development, customer reference and a savvy marketing strategy that syncs with brand and mission, I help companies develop new business and strengthen customer loyalty.

Among my successes:
• Delivered more than $120M in sales-qualified leads for a technology firm over two years.
• Increased SaaS company’s partner channel marketing participation by refocusing goals and encouraging data sharing.
• Drove 6X growth in a software firm’s customer reference program.
• Wrote speeches and coached C-level U.S. and international executives for broadcast interviews, videos and convention appearances.
• Placed speakers or products on network news programs, leading technology websites and podcasts; among social media influencers and in major print media.

My B2B and B2C work includes technology, retail, health care, manufacturing, CPG, education, and professional and financial services. Blogs, web content, case studies, white papers, ebooks, news releases and media relations are all in my wheelhouse.

Even UpWork has used my services.

Before launching my marketing company 12 years ago, I spent more than three decades in print and broadcast journalism in major markets, much of it in a senior management role.

In addition I have been a guest lecturer in journalism and marketing at major universities and journalism think tanks.

My achievements are based on smart work, total sync with my clients on branding and mission, and my ability to clearly define and communicate value.

Let’s get started creating new customers and exceeding goals.