Sarah H.

Description

Marketing strategist with a focus on growth from a multi-channel perspective. With a passion for innovation, I’ve held acquisition and growth driven roles at international e-commerce companies and disruptive startups for 8+ years. Due to my background in behavioral research, I’m able to quantify consumer behavior, while fortifying an effective customer journey. Proud to showcase my ability to work with lean budgets and high growth brands, which has primed me to think outside of the box in digital, PR, content and strategic partnerships.

Prior to freelancing, my most recent position was held at the food/tech company MealPal, where I drove growth for our largest and most profitable market. Previous to MealPal, I was at the transportation technology start up Skedaddle, the e-comm design company MOO.com and fashion flash-sale site Rue La La.

Driving growth can mean several things, especially in a startup environment, and I have worn many hats. I have experience in landing page setup, lead gen, PR, email building, content creation, community building, product launches and digital advertising. I dream of acquisition strategy, A/B testing and brand moments but embrace the familiar perpetuation of everything marketing.