Darling
Darling
Description
The Change Agency
First, let’s change the conversation. Everybody talks tools. Data. Analytics. Capabilities. Stop right there. Let’s flip that and talk value first.
Define value? It’s selling 275,000 coffeemakers in under two months. It’s soft-selling the world’s oldest mineral on every social platform. It’s marketing a Midwest cable company for a profitable East Coast merger. It’s naming and launching a new SaaS-product. It’s defining a cancer research foundation after 5 agencies failed to do so.
Yes, you need the brains, tools, good data and analytics to do all that. But always start off talking value first.
Features
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