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Archive – AI Creator Marketing and Social Listening Platform

Archive is an AI creator marketing platform that captures every brand mention on short-form video, finds the right creators and proves ROI. Used by more than 1,000 brands, with pricing by demo.

Archive – AI Creator Marketing and Social Listening Platform

Archive – AI Creator Marketing and Social Listening Platform

Archive is an AI creator marketing platform that captures every brand mention on short-form video, finds the right creators and proves ROI. Used by more than 1,000 brands, with pricing by demo.

Features

Pricing

  • No Pricing

Description

Archive is an AI creator marketing platform that captures every mention of your brand on short-form video, helps you find the right creators, tracks performance and proves return on investment. It combines social listening with creator discovery, so brands can stop stitching together screenshots, spreadsheets and point tools.

Archive Technologies, Inc. was founded in 2021 and is based in New York. It says more than 1,000 brands use the platform, including DoorDash, Pinterest and L’Oréal, with case studies from Allbirds, Momofuku, Grüns, Ketone-IQ and Immi. In September 2026 it announced a funding round led by Anti Fund and Florida Funders, and earlier backers include Battery, Stripe, Tiger Global, Lux and Human Capital. Archive also points to PopUp Bagels, which it says gathered more than 20,000 pieces of UGC and $4.5M in earned media value in two months.

Who Archive Is For

Archive is a strong fit for brands with active creator and UGC programmes:

  • Consumer brands that receive lots of tagged and untagged content on TikTok and Instagram.
  • Influencer and creator marketing teams that need to find, vet and track creators at scale.
  • Social and community managers who want to capture Stories before they disappear.
  • Performance marketers who want usage rights for UGC to reuse in ads.

Core Capabilities

AI Video Social Listening

Archive Radar detects your brand in short-form videos across TikTok, Instagram Stories and Reels, and YouTube Shorts, even when you are not tagged. Archive claims it captures 400% more brand content than the next best tool, and Story detection runs around the clock.

Creator Discovery

AI Creator Search, AI lookalikes and audience data help you find relevant creators rather than the usual big names. A creator leaderboard ranks everyone who tags you, so you know who to re-engage.

Reporting and Research

AI Insider produces automated reports on top creators and trending content, while campaign reporting and competitor insights show what is working. Deep Research can analyse up to 25,000 videos in under five minutes.

Rights, Whitelisting and Agents

Archive helps you request usage rights and whitelist creator content for ads. Its new agent, Archie, finds and vets creators from inside Slack or Teams and is currently available through a waitlist.

Key Features Summary

  • Brand detection on TikTok, Instagram and YouTube Shorts, including untagged posts
  • 24/7 Instagram Story capture
  • AI Creator Search, lookalikes and audience data
  • Creator leaderboard and campaign reporting
  • Video sentiment analysis and Super Search
  • Usage rights and whitelisting for ads
  • Deep Research, MCP access and the Archie creator search agent

Plans & Pricing

Archive offers Startup, Growth and Enterprise plans, but it does not show prices on its website. Pricing is provided after a demo.

Plan Price What you get
Startup Contact sales Core social listening and creator tools for smaller brands
Growth Contact sales Expanded capacity and features for growing creator programmes
Enterprise Contact sales Custom set-up for large brands and multi-brand teams

Plan names taken from archive.com on 29 October 2026. No prices or free trial are published, so book a demo for a quote. Plans may change.

Pros & Cons

Pros

  • Detects untagged brand content in video, not just tagged posts.
  • Combines social listening, creator discovery and reporting in one platform.
  • Trusted by more than 1,000 brands, with well-known case studies.

Cons

  • No public pricing.
  • Focused on short-form video, with X and LinkedIn support still rolling out.
  • The Archie agent is waitlist-only for now.

Where Archive Fits

Archive belongs in any influencer marketing and social media marketing shortlist. Its listening and sentiment tools also make it useful for brand management and market research. Comparing options? Browse our directory of AI tools for digital marketers.

FAQs

Which platforms does Archive monitor?

TikTok, Instagram (including Stories and Reels) and YouTube Shorts, with X and LinkedIn rolling out for B2B brands.

Can Archive find untagged posts?

Yes. Archive Radar uses AI to detect your brand in videos even when you are not tagged or mentioned.

How much does Archive cost?

Archive has Startup, Growth and Enterprise plans but does not publish prices. You need to book a demo.