Peec AI Review 2026: AI Search Visibility Tracking for Marketing Teams

Description

What is Peec AI?

Peec AI (peec.ai) is an AI search analytics platform for marketing teams and SEO agencies. It shows how often your brand appears in AI-generated answers from ChatGPT, Gemini, Google AI Mode, Google AI Overviews and Microsoft Copilot, how you rank against your competitors in those answers, and which websites the AI models cite when they answer.

Search Console now has a Generative AI performance report, live for all websites since 31 August 2026, but it only counts impressions in Google’s own AI Overviews and AI Mode, with no clicks or queries (Google Search Console Help). Peec AI covers the other assistants your buyers use, and adds the competitor and source data that Google doesn’t give you.

Category: AI Search Visibility | GEO / AEO | Brand Monitoring
Best For: SEO and content leads, and agencies, who are being asked “are we showing up in AI answers?”

Key Features of Peec AI

Visibility, Position, Sentiment and Share of Voice

Peec AI tracks your visibility, position, sentiment and share of voice daily, against the competitors you choose. You can break results down by AI model, topic, country and competitor. See other tools that report AI share of voice in our directory.

Multi-Model AI Tracking

The Starter, Pro and Advanced plans each track 3 models of your choice from ChatGPT, AI Mode, AI Overviews, Microsoft Copilot, Gemini and Naver AI. Enterprise lists more, including Claude, Grok, Perplexity, DeepSeek, Qwen and Mistral. You can add extra models at any time as a paid add-on.

Gap Analysis

Gap analysis lists the sources that appear often in AI answers and name your competitors but not you, broken down by domain, subdomain and URL. This is the feature that turns AI visibility data into a PR and content to-do list.

Source and Citation Analytics

See which domains and URLs the AI retrieved, your citation share, and how each source is classified: competitor, editorial, reference or UGC.

Crawlability Audit and AI Bot Insights

Check which AI bots your robots.txt allows, partially allows or blocks, across more than 40 bots. You can also see which AI bots hit which pages, and how many visits reach your site from AI assistants.

Prompt Discovery

Get prompt and competitor suggestions from your brand context, relative prompt volume scored 1–5, and prompts classified as branded or non-branded and by intent (informational, commercial, transactional).

Reporting and Integrations

CSV export, a Looker Studio connector (Advanced and above), API access, and MCP access, so you can query your Peec data from AI assistants.

Features as listed on peec.ai/pricing, 20 October 2026.

How Peec AI Works

• Add prompts: your own buyer questions, Peec’s suggestions, or prompts generated from keywords
• Add competitors: the brands you want to be compared against
• Choose models and countries: for example ChatGPT, AI Overviews and Gemini in the UK
• Daily tracking: Peec runs every prompt on every chosen model each day and records mentions, position, sentiment and sources
• Act: use gap analysis and recommended actions to win citations on the pages AI already trusts

Peec AI Pricing and Plans (October 2026)

• Annual billing: 15% discount (Peec AI FAQ)
• Extra model add-on: $30/month (Starter), $70/month (Pro), $140/month (Advanced)
• All self-serve plans include unlimited users and daily tracking
• A free trial is available from the Peec AI homepage
• Separate agency plans are available
• EUR pricing: €85, €205 and €425 a month on monthly billing, or €70, €180 and €360 a month on annual billing, ex VAT, as recorded on 7 October 2026 (Tech From Europe)

USD prices as shown on peec.ai/pricing on 20 October 2026. The currency shown can depend on your location.

Who Should Use Peec AI?

• SEO and content leads who need to report AI visibility next to rankings
• SEO and GEO agencies packaging AI search visibility as a client service
• B2B SaaS and e-commerce brands in categories where buyers ask AI “what’s the best X for Y?”
• PR and digital PR teams who want a list of the publishers AI actually cites
• Marketing teams with several brands or markets (Pro and Advanced add projects and countries)

Peec AI vs Alternatives

Prices checked on ScrunchAI’s pricing page · Profound’s pricing page · OtterlyAI’s pricing page · Semrush’s AI pricing page

Other AI search visibility platforms listed on Digital Marketing Supermarket include AIPeekaboo and UseBear. You can compare them all in our GEO tools category and AIO tools category.

Peec AI tracks AI visibility after you publish. To check a single press release before it goes out, read our SPOT by ACCESS Newswire review.

Want SEO content written with AI search in mind as well? Our Bunzy review covers an SEO autopilot that publishes articles with an SEO score and a GEO (AI search) score for each. If you need agents that act on AI search rather than only measure it, see our Okara AI CMO review: Okara includes a GEO agent among its 10+ marketing agents.

Getting Started with Peec AI

Start the free trial and set up a simple 5-day test:

• Write 20 buyer prompts your customers would ask an AI assistant
• Add 3 competitors
• Let Peec run for 5 days
• Pitch, update or contribute to the top 3 cited sources that skip you

For a deeper look, read our Peec AI review on the DMS blog and our guide to the 25 best AI rank tracker tools.

Related on DMS

• New to the topic? Start with our complete guide to answer engine optimisation (AEO) and our guide to generative engine optimisation tools.
• Want to improve the pages AI cites, not just measure them? The free Marketing Skills library includes ai-seo and schema skills, and our guide to using Claude Skills for marketing shows how to install them.
• Building a wider stack? See the 25 best AI SEO tools for 2026 and more AI SEO tools in our directory.

Frequently Asked Questions About Peec AI

What is Peec AI used for?
Peec AI is used to track how AI assistants such as ChatGPT, Gemini, Google AI Mode, AI Overviews and Copilot mention a brand compared with its competitors, and to find the sources those assistants cite.

How much does Peec AI cost?
On 20 October 2026, Peec AI’s pricing page listed Starter at $95/month, Pro at $245/month and Advanced at $495/month on monthly billing, with custom Enterprise pricing and 15% off for annual billing.

Does Peec AI have a free trial?
Yes. You can start a free trial from the Peec AI homepage.

Which AI models does Peec AI track?
Self-serve plans track 3 models of your choice from ChatGPT, AI Mode, AI Overviews, Microsoft Copilot, Gemini and Naver AI. Enterprise adds more, including Claude, Grok and Perplexity.

Is Peec AI good for agencies?
Yes. Peec AI has dedicated agency plans for managing several client brands, and every self-serve plan includes unlimited users.

Final Verdict

Peec AI is one of the clearest ways to answer the question every marketing team is now being asked: are we showing up in AI answers? Its strength is turning AI visibility into action. Gap analysis shows exactly which publishers, review sites and threads cite your competitors but not you. The trade-offs are that self-serve plans cover 3 models, and that results depend on choosing realistic buyer prompts. For SEO teams and agencies that want daily AI search data beyond Google’s own Search Console report, Peec AI deserves a place on the shortlist.

Summary box (bottom of the listing)

Tool Category: AI Search Visibility & GEO Analytics
Pricing: From $95/month (Starter, monthly billing). Free trial available
Best For: SEO/content teams, GEO agencies, B2B and e-commerce brands
Key Benefit: Daily visibility, sentiment and cited-source tracking across ChatGPT, Gemini, AI Mode, AI Overviews and Copilot, with competitor gap analysis

Listing on Digital Marketing Supermarket: digitalmarketingsupermarket.com
Visit Peec AI: peec.ai
Category Tags: AI Search Visibility Tool, GEO Tool, AEO Tool, AI Brand Monitoring, ChatGPT Visibility Tracker, AI Overviews Tracking, Share of Voice, Citation Tracking, AI SEO Tool, AI Marketing Tool

This review is based on publicly available information from peec.ai and verified sources as of 20 October 2026. Digital Marketing Supermarket is an independent directory, and this review has not been sponsored or paid for by Peec AI.