Become a Certified Email Marketing Master

Description

Become a Certified Email Marketing Master

What You’ll Learn

The Perfect Promotional Calendar

Develop a 30 and 90-day promotional calendar that, when done correctly, results in revenue and engagement to hockey stick straight up! Once you have collected your assets and understand the key concepts, you can create short-term and long-term rolling calendars.

4 Magic Questions

Answer these 4 “magic” questions before you ever start writing an email to set your campaign up for success. As long as you can answer these 4 questions you will know how to write an email that establishes you as an authority in your industry and builds a bond with your list.

Points of Belief

Think about exactly who you’re writing to and exactly why they may want to buy—why do they care what you have to say? Once you are able to define the desired end result, you will be able to develop a journey through your email copy that takes the customer from where they are… to where they want to be by using your product or service.

3 Categories of Emails

Learn how and when to use the 3 different categories of email campaigns—transactional, relational, or promotional. Choosing the correct category will ensure that you’re emailing your prospects with the correct messaging! (This is how to send multiple campaigns and offers without BURNING your email list.)

What You’ll Get

When you enroll today, you’ll receive instant access to:

• The Email Marketing Mastery Course
• 7 Core Modules
• 46 Video Lessons
• 4 Handouts
• 7 Quizzes (one for each module)

Plus, upon successful completing of the course and all exams you will also receive:

• A badge designating you as a Certified Email Marketing Specialist that can be hosted on your website, email signature and LinkedIn profile
• A digital, printable certificate suitable for framing
• Status and recognition as a Certified Email Marketing Specialist