Talk Pretty to Me:Wooing Influencers for Picture Perfect Campaigns

Description

Talk Pretty to Me:Wooing Influencers for Picture Perfect Campaigns

Flattery might not get you everywhere (we’ve tried), but a balance of sweet talk and incentives can get you in on the action. Think of it as an audition: impress the right influencer and you’ll be heading straight for prime time with them at your side. Which direction is the runway to success? We’ll show you.

ABOUT THIS COURSE

You’ve got your plan to take the influencer world by storm, your wish list of perfect connections, and a portfolio overflowing with customizable assets to make your influencers shine.

What comes next? If you like thinking fast on your feet and rubbing elbows with all the right people, here comes the fun part: it’s time to reach out to your target influencers and help them (and your campaigns) capture the spotlight.

This marketingProfs influencer marketing course, Talk Pretty to Me: Wooing Influencers for Picture Perfect Campaigns, is all about execution: convincing your wish-list influencers (or influencers in the making—like your super-smart, super-star colleagues) to sign onto your campaign and in turn successfully shine the light on your brand in an authentic way. You’ll learn to communicate effectively and persuasively with influencers to woo them to your cause. Plus you’ll uncover how to get influencers’ attention by using the right channels.

Get ready for the flashbulbs, because you’re going places.

LEARNING OBJECTIVES
1 Incorporate best practices in your influencer outreach efforts
2 Identify the right influencer search tools for your efforts
3 Prioritize and organize your list of influencers
4 Select the right channels and influencers to support your goal
5 Train your colleagues to become influencers for your organization