eSputnik
eSputnik
Description
eSputnik was founded back in 2012. In just a few years, our company has become a regional leader in the direct marketing field.
Back in 2012, the ESP market was drastically different from what it is to date. In fact, email marketing was limited to sending out promotional emails — the more, the better. Most emails were, in fact, SPAM. It wasn’t unusual for businesses to buy and sell email lists.
There were few to no professionals able to leverage data for customer communications. Marketing automation and personalization weren’t even on the table. The ever-evolving business world required businesses to take a fundamentally new approach to customer communications.
This called for a fundamentally new email marketing service that would help businesses establish and maintain fruitful relationships with their customers. That’s why we developers had to evolve into marketing experts ourselves
The beginning was fun, but also challenging. We started by sending emails manually to email lists of about 5,000 contacts. Then, we spent nights in a graphics editor, turning open and click rate metrics into informative reports. By morning, our first clients received all the information on all the key metrics they wanted to see. That’s why we like nobody understand the value of marketing automation 🙂
Since that time, we’ve been developing eSputnik to provide solutions to the real challenges our clients face every day, such as:
to save time on creating and sending automated marketing messages without having to involve the IT team,
to engage with customers through targeted multi-channel marketing,
to inform marketing decisions with actionable automated dashboards.
Inventing and implementing the best solutions for the tasks you come with. That’s how we keep improving eSputnik.
We envision an all-in-one system that would help its users focus on what really matters. That is, improving customer communications and maximizing the efficiency of marketing campaigns, instead of having to solve complex technical issues or code HTML emails.
We’re constantly working to develop eSputnik, applying the best practices and inventing new marketing solutions ourselves. Every day we’re implementing new features, and every week we let our clients experience them firsthand.