Mnemonic AI

Description

Persona Creation.
Automated. AI powered.
Customer Centricity with one Click
Fully automated
No manual work involved
100% Data Driven
Updated dynamically
Rapid Creation
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Personas on autopilot!
Your customers change? So do your personas.
Automated with the power of AI.

Dynamic Personas
Do you still sell to the same customers from four years ago? No? So why do you still use your outdated personas to address users?
Nearly half of surveyed organizations update their personas in a time span ranging from 1 to four years, with 26% taking 5 years or longer to update them.
Unsurprisingly, teams who update their personas quarterly or even more frequently saw the biggest impact on creating a better user experience.

Your business changes, your competitor landscape changes, even your products change. Stay ahead of the curve with dynamically updated personas, that update while your business changes.

No more expensive and time-consuming interviews. No more digging through data. No more bias in surveys and guesswork.
Generate dynamic personas with the help of AI.

AI generated personas
Our AI understands human language and combs through surveys, reviews, documents and social media to gather important insights within all that noise.
Adding numerical data to the mix and analyzing meta information Mnemonic AI creates personas at the product, service or organization level.

Crafting personas
The traditional process of crafting personas is a time consuming one. It involves analyses of internal data, surveys of prospects and customers sprinkled with exhausting sessions of brain storming across different departments.
Depending on size of company staff hours mount up to over 100 hours spent on persona generation.

Fully automated and 100% data-driven personas
With the power of artificial intelligence creating personas is now easy, quick, and affordable.
Based on best-in-class deep neural networks Mnemonic AI generalizes archetypes of your different customers, with all the vital info about what makes them tick.
Mnemonic AI analyses publicly available data and internal data and extracts the crucial insights to generate personas for your product, service, or organization.

Mnemonic AI processes

Internal Data

Surveys
Interviews
CRM
eMail
Web Analytics
Call Logs
External Data

Social
Reviews
Third Party

What are Personas?
Every business needs to be customer centric, but how to achieve it?
Buyer personas are a powerful tool to develop a deep understanding of your customers and what makes them tick.
In contrast to target audiences, that average over a large pool of consumers, personas give your customers a voice, a face and a background story.
What drives consumers to your brand and products? What are their challenges?
Personas function as representations of a segment of your users, with similar behaviors, beliefs, goals and motivations.
So your persona Frank Football-Fan is not a real person but gives your users realistic characteristics.