Facebook Ads Lesson: How to Generate Leads on Facebook

Description

Facebook Ads Lesson: How to Generate Leads on Facebook
FREE Lesson

As marketers, it’s our job to meet people where they are when we want to attract them to our products or services. And Facebook is a great place to do that. With so many people using and interacting with Facebook every day, Facebook is not only a great social network, but it’s also an amazing database where many of your target customers are spending time. That makes it an ideal place for marketers to generate leads, using a balance of both organic efforts and targeted advertising. In this lesson, learn how to generate more leads on Facebook by learning how to create a successful Facebook lead gen campaign.

Lesson Details:

4 videos

24 minutes

Lesson Description:
In this lesson, you’ll learn the basics of designing and implementing a successful lead generation campaign on Facebook, using three effective lead gen tactics: organic lead gen posts, lead ads, and link click ads. This lesson features Facebook Experts Mari Smith, Andrea Vahl, and Dennis Yu, who will teach you what a successful Facebook lead generation campaign looks like, how to target audiences effectively with Facebook ads, how to measure the success of your Facebook ads using cost-per-lead, and how to implement a lead ad on Facebook.