Push Notifications Case Study

Push Notifications Case Study

Case study: ROI 357% and $3000 profit with push-notifications
ROI 357% on push-notifications on the widest geo and with minimum settings? Easy!
Affiliate Valley

Affiliate Valley 12 months ago 0 621025 min

Despite the constant fluctuation on the market, push traffic is not losing its relevance. So, while browsers are preparing new regulations, affiliate marketers continue to make money with this format. This is noticeable not only in the reports of networks and auction loads but also in chats and cases.

Although recently the number of cases has significantly decreased, we found an interesting one for you from an advertiser of the Galaksion network. Cases with Installs, as well as on MacOS, are not so common, so we recommend you to take a look.

Here is a short introduction about the network itself for those who are not familiar with it.

Galaksion is an international advertising network operating on the market since 2014. The main advantage, which the network focuses on, is pure traffic. It is bought only directly from webmasters without third parties with a thorough check for fraud.

Total traffic volume: billions of impressions per month in all formats.

Top Geos: Asia, Middle East, Africa, CIS, Tier-1.

Payment Models: CPC and CPM.

Formats: Push-Notification, Popup (popunder), Native, Mobile Push-up, On-Page Notification.

If you are looking for a new source of traffic, we totally recommend testing this network. And now let’s move on to the case itself.

Case study: ROI 357% and $3000 profit with push-notifications
ROI 357% on push-notifications on the widest geo and with minimum settings? Easy!

General info:

Geo: WW
Advertising format: push-notification
Payment model: CPC
Vertical: Utilities
Offer: Advanced MacCleaner (direct from advertiser)
Tracker: Voluum
Budget: $779
Period: 5 July – 27 November 2019
Creative
Image + icon combination is standard for Push-notification format. Advertiser used the same image in both cases, having previously performed an A/B test of different creatives. In this case, we are looking at the most profitable of them.

Header: “Is Your Mac Slowing Down?” – points at user’s pain.

Body: “Get Its Power Back with MacCleaner!” – offers user a solution.

A link in ad led to prelanding, which offered to install utility.