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Jessica F.

Description

I have ten years experience in marketing across large multinationals as well as small start-ups. I am highly successful at product management, particularly launching or relaunching failing products into the market and growing market share quickly – that has since grown to social media marketing, email marketing and content writing since moving to freelancing.

With everything I do I start with understanding the core product offering, beneficial end user behaviours, developing customer profiles and then creating a marketing strategy to target these potential customers.

I don’t sell puff pieces, I sell attainable and realistic goals based on the core competencies of the product/business, trends in the market and what the current business structure/skillset can support. If business changes are required to meet this growth, a detailed business plan can be developed with a focus on step by step changes in line with the marketing plan to support the demands of growing sales and the move from micro-business to enterprise.