Matt B.
Matt B.
Description
Seasoned marketing performance consultant that implements data-driven strategies to deliver exceptional user experiences.
Specialties:
• Digital analytics – tracking setup and audits
• Data reporting and KPI visualization
• Digital marketing strategy consulting
• SEO technical audit and content analysis
• CMS & CRM setup and management
• SEM and social targeting/performance
Past Experience
• Digital marketing manager at Purdue University
• GA360 and GTM enterprise implementation
• Google Cloud/BigQuery data management
• Enterprise CRM and campaign strategy
• SEO and SEM campaign performance analysis
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