An essential piece of software for marketing professionals, DemandJump’s Traffic Cloud® will help you better understand your website visitors by unifying your cross-channel marketing strategy. Innovative tracking software, it follows your customers journey from the very first click through to their final purchase, and it documents every movement to give marketers a clearer picture of their marketing efforts.
So much more than a classic cookie-tracker, the DemandJump Traffic Cloud® analyses multiple data sources and digital channels to document your customer’s journey. It identifies the perfect sites for you to post your ads, based on previous buyer behaviour, and it highlights any areas where your marketing efforts are not doing as well as they should.
Making sense of internet behavior to target relevant advertisements along the buyer journey.
Advertise On The Dynamic Customer Journey
Targeting audience is unreliable
With GDPR and cookie-deleting browsers, audience targeting is not enough. Traffic Cloud® analyzes dozens of data sources and social signals to target the Dynamic Customer Journey.
Targeting context is incomplete
Don’t just finds sites relevant to your ads. Traffic Cloud® finds the ones proven to influence buyer behavior along real customer journeys. Place your ads in the right place and time – every time.
Advertise On Consumers’ (Search) Terms
15% of Google searches are unique
Voice search and changing consumer behavior increase search complexity daily. Traffic Cloud® optimizes your campaigns for the real world.
Today’s tools tell a fragmented story
Analyzing siloed search data surfaces pieces of the buyer journey. Traffic Cloud® analyzes dozens of data sources to pinpoint the search terms that matter.
Stop Wasting Ad Spend
The internet is a black hole
Today’s marketing tools only show the last few steps of the customer journey. Traffic Cloud® sees every interaction influencing purchase decision.
The performance economy starts now
By analyzing consumer behavior across digital channels, Traffic Cloud® gives marketers a clear view of your efforts’ impact – so you stay focused on the true drivers of growth.
On average, our customers experience a 229% return on investment from DemandJump across digital channels.
How we do it.
Traffic Cloud® analyzes billions of marketing touchpoints to identify the dynamic customer journey.