WELCOME TO THE CONTRA ECONOMY.
In The Room, brands swap products, campaigns and experiences for exposure from ‘people of influence’ – generating authentic connections and advocacy.
I’M A BRAND OR BRAND AGENCY
Unlock people who are interested in what you’re offering, not what you’re paying them.
I’M AN INFLUENCER OR TALENT
Work with the brands that you love, and choose the authentic stories you want to tell.
How it works
BRANDS CREATE AN OPPORTUNITY
Brands create an opportunity, detailing what they are offering (product, campaign or experience) and what they are looking for in return (social, press, personal appearance etc).
INFLUENCERS BID ON THOSE OPPORTUNITIES FROM THE BRANDS THEY LOVE
Pre-vetted people of influence are able to message the brands through the opportunities that appeal, explaining why they are interested and how they would tell the story.
BRANDS ACCEPT THE INFLUENCERS WHO BEST FIT WITH THEIR ACTIVITY AND THE PARTNERSHIP IS AGREED
Having reviewed all their bids, the brands can select and accept those influencers who’s stories they want to be included in. The accepted influencers deliver as agreed.