Madkudu

Description

Scoring For The
Modern Data Stack
The MadKudu Data Science Studio empowers marketers to execute intelligent segmentation, prioritization, and personalization.

Harness The Power Of Your Data With MadKudu

With MadKudu
Without MadKudu

With so many data points, disparate systems, and the shift to data warehouses, critical real-time data is inaccessible, forcing marketers to rely on engineers to extract actionable insights for their sales teams.

MadKudu empowers marketers to connect directly to the modern data stack to build and maintain a predictive and data science powered revenue engine, without reliance on engineers or learning to code.

Operationalize Data Science
Gain The Trust Of Your Sales Team
Provide context behind your lead and account scoring by surfacing relevant details – what technologies a company is using, what roles they are hiring for, key behaviors in the product – that quickly tell sales why a lead or account is qualified.

Spend More Time ‍On Marketing
Save months building and iterating on sophisticated scoring models with our data science studio. We give you the power of predictive intelligence without the black box.

Support Multiple
‍Sales Teams
Build multiple scoring models to support various regions and go-to-market motions with speed and flexibility. Create as many models as you need to keep up with sales feedback and your rapidly changing business.

Utilize Critical
‍Product Data
Easily incorporate product data into your scoring models to determine which events correlate with conversions.