Ace Metrix
Ace Metrix
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Description
Ace Metrix Measures the Impact of Video Advertising
Technology, tools and insights to design creative to drive business results
Ace Metrix helps advertisers, agencies and publishers design creative to drive sales.
Why Measure Creative?
Great creative is differentiating and, when done well, can change business outcomes.
Why Ace Metrix?
Real-time Viewer Data Across All Screens
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Historical + Competitor Insight
Learn not only from your brand performance, but competitors within and across categories within 24 hours of an ad breaking.
With 100,000+ TV and digital videos measured, ad performance can be analyzed and compared to any database, category and brand-specific norm.
Granular Demographic Cuts
Know who your ads are resonating most & least with to improve targeting and overall impact.
Syndicated availability of granular demographic cuts from large sample size (n= minimum 500 per ad).
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Quantitative + Qualitative Measures
Quantitative measures provide insight into the creative’s ability to achieve its objective.
Qualitative viewer verbatims give insight into “why” consumers scored ads as they did.
Innovation is key, and new measures are continuously being created to meet the needs of the ever-evolving ad industry.
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Always-On Accessible Data
Access data from your browser and mobile apps – anytime, anywhere.
Get real-time alerts when new ads are available – yours and your competitors.