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SEO Split-Testing Lessons from SearchPilot Increasing Internal Linking
SEO Split-Testing Lessons from SearchPilot Increasing Internal Linking This week, we asked our Twitter followers what they thought happened to the organic traffic of higher l...
SEO Split-Testing Lessons from SearchPilot Increasing Internal Linking This week, we asked our Twitter followers what they thought happened to the organic traffic of higher level category pages when we ran an internal linking test on a grocery website where we added links to some lower level c...
SEO Split-Testing Lessons from SearchPilot: Removing Numbers from Article Title Tags
SEO Split-Testing Lessons from SearchPilot: Removing Numbers from Article Title Tags This week’s #SPQuiz on Twitter asked our followers what would happen to organic traffic if ...
SEO Split-Testing Lessons from SearchPilot: Removing Numbers from Article Title Tags This week’s #SPQuiz on Twitter asked our followers what would happen to organic traffic if we removed the leading number from the title tags on a media brand’s article pages. Twitter poll results Our audienc...
Shopify SEO: Global eCommerce Strategy for International Expansion
Shopify SEO: Global eCommerce Strategy for International Expansion Shopify SEO is essential for global eCommerce growth. It’s actually estimated that retail eCommerce sales w...
Shopify SEO: Global eCommerce Strategy for International Expansion Shopify SEO is essential for global eCommerce growth. It’s actually estimated that retail eCommerce sales will amount to nearly $5 trillion worldwide in 2021. With this in mind, it’s equally important that your international SE...
Technical SEO Guide
TECHNICAL SEO: The Definitive Guide This is a complete guide to technical SEO. In this all-new guide you’ll learn all about: Crawling and indexing XML sitemaps Duplicat...
The Essential Guide to Incredible Title Tags
The Essential Guide to Incredible Title Tags The humble title tag. Probably the single most important 50-60 characters of that piece of content you’ve just written. Perhaps ...
The Essential Guide to Incredible Title Tags The humble title tag. Probably the single most important 50-60 characters of that piece of content you’ve just written. Perhaps you’ve found this post because you’ve spent hours pouring your soul into a piece of writing and now you’ve realised peop...
The Guide to SEO Competitor Analysis
The Guide to SEO Competitor Analysis with free downloadable template
Explore the chapters:
How to steal your competitors' traffic
SEO
The Guide to SEO Competitor Analysis with free downloadable template
Explore the chapters:
How to steal your competitors' traffic
SEO competitor analysis (aka competitive analysis) works as a powerful resea...
The Importance of Topic Clusters
The Importance of Topic Clusters Topic clusters are something which have many names. Topic hubs, hub and spoke content, content hubs, pillar hubs and I’m sure there are many mo...
The Importance of Topic Clusters Topic clusters are something which have many names. Topic hubs, hub and spoke content, content hubs, pillar hubs and I’m sure there are many more names to call them. For the sake of this blog though, we’re going to call them 'Topic clusters'. What are topic...
The Only Link Building Strategy You’ll Ever Need: “Dream” Link Building
The Only Link Building Strategy You’ll Ever Need: “Dream” Link Building Let’s face two hard facts: Only 9% of websites and articles get traffic from Google. (Ahrefs) Even f...
The Only Link Building Strategy You’ll Ever Need: “Dream” Link Building Let’s face two hard facts: Only 9% of websites and articles get traffic from Google. (Ahrefs) Even fewer, only 6% of websites and articles make it to the first page of Google (where all the clicks are) within one year of...
What are the Makings of a High-Quality Link?
What are the Makings of a High-Quality Link? What links are considered “high quality”? Find out from link building expert, Paddy Moogan, who talks you through link relevancy, l...
What are the Makings of a High-Quality Link? What links are considered “high quality”? Find out from link building expert, Paddy Moogan, who talks you through link relevancy, link diversity, link authority, and the sustainability of your link building efforts. Whiteboard Friday is going on Sp...
What Is Schema Markup? How to Use It for SEO
What Is Schema Markup? How to Use It for SEO Schema markup is code that helps search engines to understand your content and better represent it in the search results. You’ve...
What Is Schema Markup? How to Use It for SEO Schema markup is code that helps search engines to understand your content and better represent it in the search results. You’ve probably already encountered marked-up content in the form of rich snippets: But schema markup can do more than that...
What is SEO? A Beginner’s Guide to Search Engine Optimization
What is SEO? A Beginner’s Guide to Search Engine Optimization In today’s world we all kno...
What is SEO? A Beginner’s Guide to Search Engine Optimization In today’s world we all know that Google is king. We turn to the search platform with pretty much all of our questions. So it’s no wonder that ever...