Google Ads & FB Ads Specialist / PPC Manager & Strategist

Description

Media Buyer / Google Ads Management / FB Ads management / PPC Management / Keyword & Audience Research / Ad Copy Writing / SEO / eCommerce / Google Tag Manager / Google Ads Editor / Google Data Studio / Dropshipping /

1. Google Ads/PPC Management – increase reach/exposure, clicks and then eventually conversions in a monetary or non-monetary form(like leads, sign-ups, phone calls, etc.) – setting up different campaigns for Google search, Google display, Shopping, Youtube ads, etc. – excellent in keyword research using Google keyword planner or other third-party keyword research tools like Keywords everywhere, Ubersuggest’s, Kwfinder, SemRush, and many more- creating high-converting and high CTR rate ads- creating remarketing audiences in Google analytics for Google ads campaigns2. Facebook and Instagram Ads/PPC management – installing FB pixel using Google tag manager on different CMS websites like WordPress, Shopify, Magento, etc.- doesn’t rely on creating custom conversions events but sets up standard events on websites by using Google tag manager- creating high-converting and high CTR rate ad creatives3. A PRO in Google tag manager, Google analytics, Google search console, Google merchant center, Google my business, Google trends, and other Google products.5. Creating interactive reports from Google Analytics, Google Ads, and Facebook ads using Google Data Studio reporting.6. Digital Marketing Skills:SEO (Search Engine Optimization) – Organic Search (ranking for SERP) SEM (search engine marketing) – Paid search (PPC)SMM (Social Media Marketing) – Paid ads (FB ads)SMO (Social Media Optimization) – Build online profiles via social media networksGDN(Google Display Network) – Paid ads (PPC)7. Multimedia Skills – Video and Image ads creation