Melissa R.

Description

CERTIFIED E-mail Marketing Specialist for Shopify Stores
Top Rated Plus! 20+ x 5 Reviews and counting!
Full-time Klaviyo/Shopify Expert since 2016
20+ Ecommerce Stores Worked On in Many Industries
Full accountability and M-F Availability (GMT+1 time zone)
Native English Speaker

“Melissa has built, designed and optimised all our email flows. We were looking for a low maintenance solution. The results have been outstanding with a 10x return on investment.”

Jamie Locke, Owner – Home on the Swan

“Melissa helped my sites set up our main welcome, abandoned cart and win back series flows. We had no prior knowledge of this and she was great in explaining what had to be done and how it worked. She found many issues with our account and showed detailed data where the issues were. Even with a large difference in hours, she was still always available. Melissa is detailed, task oriented, and a team player. We were happy to have worked with her and I would definitely recommend her.”

Zhanna Agranova, Head of Sales – Moda Xpress

As a certified Klaviyo partner, I am committed to supporting your success!

I can help you with:

Flow/Automation Strategy and Development
Template Creation and Design
Migration from another Email Service Provider to Klaviyo
Campaign Calendar Creation and Strategy
Current Email Assement/Audit to Improve your Email Performance
Email Campaign Management

“Melissa has helped us with the entire migration process and our team has learnt so much more about email marketing under her guidance. She is definitely an expert in this field as she was able to ensure that we are on track to our goals, and we saw immediate results from her strategies. Overall, it has been a great experience working with Melissa!”

Olivia C., Brand Manager – Ask & Embla

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It’s true – most people are inundated with dozens of promotional emails per day and though you might think your company’s is special, there’s a high probability that to the reader, it looks the same as the rest.

So how do you stand out? How do you keep your engagement level high and provide value?

Your company’s email list is one of your most valuable resources, and if you learn how to treat it right, the cost of doing so will pay for itself!

In helping you succeed as a business owner, let’s go back to the basics and discuss about how a great email campaign is built, from the ground up.

Perhaps you’re just getting started and need a strategy and don’t know where to start. Maybe you already have some email automations in place but not sure if they are even working. Maybe you want to segment your list so that you can get your emails more personal and start seeing results?

….Or maybe it’s just the sound of crickets…. (I get this one alot)!

Wherever you are at in your stage of email marketing, you must remember this – getting into someone’s inbox is like being invited to their home for dinner. If they ask you to take your shoes off, you respectfully do so. It’s the same with email marketing, so before we begin I’d simply like to remind you…you’re in their house.

The key to the most effective email marketing, is to make email an extension of your “world”. Email marketing can and should have sequences that make sense and thematic threads that you build on to connect each message to the next. Of course, this also needs to be done with your end goals in mind and I am here to assist you with that.

That is why my services include:

– Creating fully integrated contact forms to build a sizeable email list

– Writing clear & concise copy, call-to-actions (CTA’s), and subject lines so that your emails get noticed, opened and clicked!

– Ensuring the right “content” is delivered on a consistent basis – by content this means what value you provide to your subscribers (for example – case studies, customer testimonials, or exclusive offers)

– Segmenting your list(s) into relevant interest categories & targeted groups

– Setting up a behavioural funnel campaign to welcome new subscribers

– Ensuring your emails are actually landing in your senders inboxes by making sure you get whitelisted

– Performing critical analytical analysis to see how well you’ve built your relationship with your current subscribers

– Integrating social media campaigns into your email marketing to capture hot leads in the social media space

– If you need to start from scratch, helping you create a template that reflects your brand image

– Creating a email marketing calendar and a strategy plan

– Ensuring 100% compliance requirements to the EU General Data Protection Regulation (GDPR)

Remember – your email only has 2 seconds to get your prospects attention. Tricky as it may seem, it is possible and I can help you achieve that!