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We’re set to unlock growth potential
We are fully committed to building the #1 customer data platform that will help midsize SaaS companies drive product-led growth.

This is our journy.

The beginnings
Yves had been fortunate to working closely with experts from various professions, contributing to some fun and amazing projects. One ever-returning business-critical question during meetings was to find out ‘which marketing/sales/CS efforts to invest in, to grow bottom-line revenues… not just visits or leads…‘. This was the base to initially start building a data-driven attribution platform to tackle that specific problem.

Hans met Yves on an assignment to build out front- and back-end systems for Belgian green-energy marketplace ‘Bolt Energie’. Hans’ passion for technology and engineering—as for music!—combined with previous experiences at Engagor/Clarabridge, and an untameable hunger for building great lasting products, quickly revealed to be a great mix for cooperation.

Hans Ott and Yves Delongie to launch
Hans and Yves co-founded BV on October 1st 2019. During the first 12 months, the company transitioned its original idea into creating an intelligent customer data platform (CDP), aimed at driving customer acquisition, growth and retention.’s offering now still includes the initial data-driven attribution model to fuel feature and content performance.