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Listrak

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Description

The Industry’s Leading Cross-Channel
Marketing Platform
Listrak delivers results for more than 1,000 retailers by providing best-in-class email, SMS, behavioral marketing, cross-channel orchestration, predictive analytics, and customer insight solutions that drive customer engagement, revenue, and loyalty.

Integrated Platform or
Best-of-Breed Results?
Why Choose?
One platform can do it all. With Listrak, you can deliver seamless, personalized cross-channel interactions — all from one integrated platform. You can send messages at precisely the right time across the right combination of channels and devices to maximize customer engagement, revenue, and lifetime value.

Journey Hub
Integrate data from anywhere, design your customer’s journey and connect across channels. Journey Hub is at the core of Listrak’s platform allowing retailers to fully leverage their customer data and unify marketing across the entire customer journey.

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Email Automation
Retailers trust Listrak’s enterprise-class send engine to send billions of targeted emails using sophisticated tools like predictive analytics, retail segmentation, dynamic content, and predictive product recommendations resulting in a significant increase in revenue.

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Text Message Marketing
Drive exponential growth of new customer acquisition across channels and touchpoints, engage your audience on their mobile devices with personalized SMS or MMS messages, and grow incremental revenue with text messages that generate 30X+ ROI – all sent confidently using a Tier 1 Aggregator.

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Growth Xcelerator Platform
The fastest way to engage new customers and drive revenue results. Listrak’s Growth Xcelerator Platform (GXP) is a full-service innovative solution that provides dramatic improvement in list growth, onsite conversions, and triggered revenue.

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AI Recommendations
Using advanced machine learning and providing the ability to layer deeply customizable merchandising decisioning, Listrak can understand and predict the most relevant, data-driven personalized product recommendations to influence the unique customer journey.

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Behavioral Triggers
From browse and engagement activity to purchase and lifecycle events, there are countless indicators pointing to where the customer is in their unique journey. Listrak translates signals into actionable touchpoints of communication for maximum impact.

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Customer Insights
Unlock your unified customer data through powerful exploration and visualization tools. Observe the complete Customer Journey. Access seamless integration to make insights actionable through segmentation, automation and orchestration.

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Predictive Analytics
Increase results across every campaign by harnessing historical data to predict future behavior. Predictive Analytics uses AI, machine learning and statistical modeling to assess the likelihood of what will happen in the future.

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Unified Customer Data
Listrak observes, identifies, collects and synthesizes data from disparate sources and at every touchpoint across the customer journey – both online and offline – to capture critical customer signals and links them to a single, 360° customer profile.

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Powered by Impactful Expertise and Service.
Listrak’s NPS of 82 leads the industry.
Listrak is lauded for its exceptional and responsive client success teams. We are your trusted partner, active collaborator, and natural extension to your in-house teams – helping you execute growth strategies and exceed goals.

Singular Focus on
Results.
It all comes down to results. We deliver exponential increases in results over previous efforts, including providing on average 21% gains in ecomm revenue, >400% increases in email and mobile sign-ups (zero- and first-party data), and 79% jump in onsite conversions.

8%
of mobile visitors opt-in through tap-to-join

6%
broadcast
conversion rate

“We needed a best-in-class, enterprise marketing platform that could scale. We found that and more in Listrak.”

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21%
Onsite Conversion
Rate Lift

367x
ROAS

“We have benefited immensely from our partnership with Listrak over the years, and GXP has been the latest solution in driving such quick and impressive results.”

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299%
SMS List Growth

92%
Email List Growth

“Listrak’s ability to trigger customer messages based on preferred device, all within one platform, has outperformed previous vendors.”

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