Marketing Technology Transforming the Consumer Experience
Today, e-commerce sites have gathered an unmatched level of knowledge of their customers’ buying patterns, and use that data to optimize the guest experience. Bring the same dynamic responsiveness of e-commerce to brick-and-mortar stores today.
Consumer engagement is evolving, and today’s audiences seek out experiences that are memorable, modern and personalized while offering the same speed and convenience found online. At Scala, we focus on building strategic partnerships with the world’s leading brands to apply a wide array of technology — including digital signs, mobile sensors, audience intelligence, virtual reality and computer vision technology — in the physical space. We’re transforming how consumers experience retail stores, quick-service restaurants, airports, banks and corporate environments with a “marketing first” point of view, matching the vision with the strategy, experience and delivery capability to make your project a success.