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Who We Are

Sonobi is an independent, consumer-focused technology company that provides a fair and equitable media marketplace to connect advertisers directly with individuals. Sonobi’s JetStream technology is transforming the business of traditional impression-based advertising to individual-based advertising.

By unifying comScore’s top 250 premium media properties and Fortune 500 advertisers, Sonobi’s JetStream platform enables publishers and marketers to directly collaborate in order to create and deliver superior addressable communication plans for the people who matter most — consumers.

What is JetStream?

JetStream eliminates unnecessary ad-tech middlemen and provides greater transparency and efficiency for media campaign execution.

Built on Identity

JetStream was built with identity at its core. Let JetStream future-proof your digital media business by acting as an interoperable container for the fast-evolving, multi-identity based advertising ecosystem. We’ve built a proprietary, interchangeable identity container that we call People Based Identity.

Plannable and Predictable

JetStream promotes interaction with consumers when and where it matters. Sonobi’s forecasting, planning, and activation tools allow publishers and advertisers to identify valuable consumers on the open web.


JetStream is a privacy-by-design platform and fully GDPR and CCPA compliant.