#1 Analytics Platform for Brand Marketers
Software & data to plan, measure, and optimize brand marketing
Brand Campaign Measurement
Leverage industry-leading predictive analytics, with the largest consumer data available, to measure cross-channel brand campaigns.
Brand Lift, reimagined
Brand Lift KPIs like you’ve never seen them before – Linear, Addressable, CTV, and Digital, on one on-demand dashboard, with unprecedented data scale.
Targeting Verification, finally
No more wondering if your campaign hit your custom behavioral targets – see the actual delivery stats by publisher or audience.
Get immediate consumer input on any marketing question, with answers from real people, in an automated insights workflow.
Track, measure, test
The Upwave platform allows for brand tracking, measuring consumer sentiment, testing creative…and more. Endless insights applications for marketers.
Data at your fingertips
Using the largest consumer dataset available, get real-time results on a modern dashboard.