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Placing the Brand Name First in Title Tags SEO Split Testing Lessons from SearchPilot In this week’s #SPQuiz, we asked our Twitter followers what they thought the impact on organic traffic was when we reordered title tags to include brand names at the start, especially if you are a household n...

Podcast Publishing Checklist Run this checklist to publish your podcast The facts According to research in 2014, there are over 150,000 podcasts in the world. Podcasting is a medium that grows around 30% year on year, with podcast directory Stitcher hosting 40,000+ podcasts alone. That seems l...

How to Promote Your Blog: 21 NEW Strategies In today’s post I’m going to show you exactly how to promote your blog. In fact: These are the same strategies that I used to grow my blog to 449,759 monthly visits: Backlinko blog – Monthly traffic Let’s dive right in. 1. Guest Post Bon...

Psychographic Segmentation 101: Boost Conversions Using The Power Of Data Consumer psychographics as we know it today was formulated almost 50 years ago in what originally started out as consumer behavior research. Over the years, B2C psychographics has been refined into a powerful sales intelli...

Push Notifications Case Study Case study: ROI 357% and $3000 profit with push-notifications ROI 357% on push-notifications on the widest geo and with minimum settings? Easy! Affiliate Valley Affiliate Valley 12 months ago 0 621025 min Despite the constant fluctuation on the market, p...

Reconfiguring Page Layout SEO Split Testing Lessons from SearchPilot This week, we asked our Twitter followers what they think happened to organic traffic when we moved a travel client’s flight search widget from the bottom of the hero image to the top. This is what our followers thought: ...

Removing SEO Text SEO Split Testing Lessons from SearchPilot Across most verticals, websites commonly will have text below the fold that predominantly exists to target search engines, not users. We’ve all seen it and we all know hardly anybody reads it other than Googlebot. Unsurprisingly, ...

Restructuring HTML SEO Split Testing Lessons from SearchPilot For this week’s #SPQuiz, we asked our Twitter followers what they thought would the result of restructuring the HTML, to bring the most important content above the sidebar. This was with the intention of improving the user experienc...

SaaS Content Marketing: Why You Should Focus on Bottom of the Funnel First to Drive Signups If you talk to content marketers at SaaS companies (both in-house and other agencies), almost everyone will tell you that you need to focus on top of the funnel content first. Why? Because most

SaaS Content Marketing Framework How We Helped HelloSign Scale Their Traffic 1,308% It was a frigid cold day in Des Moines on January 28, 2019. Like most January days, I was just hoping to hold on a few more weeks until the early signs of Spring would start to thaw things out and give me t...