Google Analytics Course

Description

Probably the best Google Analytics Course in the World
10 HOURS OF CONTENT

Yeah, that’s right, 10 whole hours of content to watch. A mix of animation, lots of over the shoulder tutorials and checking for understanding, with some questions. Don’t do it all at once.

17 MODULES

Each module builds up your knowledge. Each one deals with a different aspect of the platform- key benefit over all is, ‘be better at this’.

29 TEMPLATES & EXPLAINERS

Editable word and excel doc to cover everything from your measurement plan to ecommerce tracking to goal setting, + PDF explainers to remember key concepts. P.S It’s worth it for the templates alone.

For You, If…
You want to truly learn about Google Analytics, zero to hero
You don’t have time for nonsense, or snake oil
You want to save a ton of time and sanity
You want templates and processes you can use, right now
You want to know which marketing channels are working
You want to know what the hell is happening on your website
You want to get yourself and your team up to speed, quickly
You have clients that need you to justify your work
You’d benefit from click by click instruction
You’d love the data you are reporting on to be actually correct
If you are a sucker for detail, this course contains…
MODULE ONE- INTRODUCTION TO GOOGLE ANALYTICS
MODULE TWO – ACCOUNT SET UP
MODULE THREE – FILTERS IN GOOGLE ANALYTICS
MODULE FOUR – ADMIN OVERVIEW & AUDIT
MODULE FIVE – ADMIN OVERVIEW, ACCOUNT LEVEL
MODULE SIX – ADMIN OVERVIEW, PROPERTY LEVEL
MODULE SEVEN – ADMIN OVERVIEW, VIEW LEVEL
MODULE EIGHT – ADMIN OVERVIEW, PERSONAL TOOLS & ASSETS
MODULE NINE – ACQUISITION & UTM CODES
MODULE TEN – EVENT TRACKING
MODULE ELEVEN – GOALS IN GOOGLE ANALYTICS
MODULE TWELVE – THE REPORTING INTERFACE
MODULE THIRTEEN – MULTI-CHANNEL FUNNELS & ATTRIBUTION
MODULE FOURTEEN – SEGMENTATION IN GOOGLE ANALYTICS
MODULE FIFTEEN – CUSTOMIZE WITH ADVANCED ANALYTICS
MODULE SIXTEEN – MEASUREMENT TIMELINE & NEXT STEPS
MODULE SEVENTEEN – BUILDING REPORTS WITH DATA STUDIO (BONUS)