Google Analytics Course
Probably the best Google Analytics Course in the World
Yeah, that’s right, 10 whole hours of content to watch. A mix of animation, lots of over the shoulder tutorials and checking for understanding, with some questions. Don’t do it all at once.
Each module builds up your knowledge. Each one deals with a different aspect of the platform- key benefit over all is, ‘be better at this’.
Editable word and excel doc to cover everything from your measurement plan to ecommerce tracking to goal setting, + PDF explainers to remember key concepts. P.S It’s worth it for the templates alone.