Beckon
Beckon
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Description
MEET BECKON, THE SOURCE OF TRUTH FOR MARKETING™
Enterprise-class software that delivers clean, trusted performance insights for better, faster decisions.
UNLOCK YOUR DATA TO UNLOCK GROWTH
Good, trusted marketing decisions start with good, trusted data. Beckon delivers integrated, clean, normalized marketing performance data and business outcome data to set the stage for true, actionable insight. Finally, the entire marketing org can explore and share insights via storytelling dashboards, performance scorecards, and engaging visualizations.
Start with Beckon’s best practice report templates and customize, ask ad hoc questions, or fuel advanced analysis. Whatever your business question, we’ve got you covered.
Make good, data-driven decisions that drive growth. It’s on every marketer’s to-do list, but there’s no one box to check off—it’s a series of critical capabilities. Data aggregation, ETL, data storage and governance, taxonomy development and normalization, data cleansing and validation, analytics, visualization, reporting, scorecarding, collaboration and planning. Beckon does them all.
BECKON [CONNECT]
Beckon pulls in ALL the data that matters, not just the sources with APIs. Whatever best-of-breed tools you use, whatever agency partners you rely on, Beckon integrates them in real time.