
Become a Certified Content Marketing Specialist
You’ll Know How To
Leverage 5 Types of Content & 7 Traffic Strategies to Boost Conversions & Generate Leads
There are 2 chief concerns when it comes to Content Marketing: WHAT are you going to create, and HOW are you gonna get eyeballs on it. In this newly updated Mastery Course, you’ll work through a step-by-step process to create content that is proven to generate leads, convert leads into first-time buyers, and sell more to the customers you already have.
Model Your Content on 28 World-Class Examples from Titans of Industry
Discover how companies like Ben & Jerry’s, Nordstrom, Ramsey Solutions, Casper Sleep, and Lowe’s generate BILLIONS of impressions per day using easy to replicate, proven content strategies.
Use 5 Content “Wrappers” to Curate Your Editorial Calendar
Knowing WHEN to publish content is just as important as the content itself. Content Marketing expert Russ Henneberry’s “content wrappers” will not only help you determine what type of content to publish, but when to publish to generate the best possible engagement.
What You’ll Get
You’ll Receive INSTANT Access To:
5 NEW Core Modules
53 NEW Video Lessons
The Customer Value Journey Handout
The Customer Avatar Worksheet
The 10-Point Blog Post Audit
The Full-Color, 65 Page Workbook
1 FINAL Exam
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