SnapApp

Description

Convert and Qualify More Prospects Without the Guesswork

Ungate Existing Content
Anywhere you’re already driving traffic—your blog, your PDF assets, landing pages. Move the lead gate to engage before you convert.

Add Qualifying Questions
Give your prospects a voice. Instead of guessing their priorities and level of intent, ask them while they consume your content.

Capture Engaged Prospects
You offer more value by sharing your content without a gate. More prospects convert to leads when you show a form later in the process.

Customize the CTA
Show them the next relevant piece of content. Or suggest a demo request form. Let their responses guide their next steps.

How SnapApp Works
Embed qualifying questions for prospects wherever you get the most traffic—your blog,landing pages, and resource center.

Our simple question apps work with your website, campaign landing pages, your blog,or replace static PDF ebooks, reports, and white papers.

Typical activity-based lead scoring can tell you if someone viewed a page or downloaded a PDF, but not whether they’re ready to talk to sales.

SnapApp helps you jump start the discovery process and identify qualified prospects faster.

They get a voice and a better buying experience, and you get actionable insights.

Key Benefits
Learn more about how SnapApp helps organizations guide the prospects journey, increase conversion rates, and improve lead quality.
Guide The Prospects Journey

Get Meaningful Insights
Passive content consumption leads prospects nowhere. Turn it into a two-way conversation. Ask qualifying questions inside your content to better understand your prospects and how you can help them find what they’re looking for.

Uncover Buying Intent
Activity-based lead scoring and third-party data enrichment can tell you more about a prospect—but what do you know about their intent? Ask questions to understand where your prospect is in their buying journey.

Increase Conversion Rates
Demand gen marketers have to balance lead quality and quantity—but your MQL goal is your MQL goal.
Engaged prospects convert to leads at higher rates. SnapApp gives marketers a way to capture their attention with high-value content, engage them in conversation with meaningful questions, and reward conversions with more relevant content—or the right next steps.

Marketers can use SnapApp to drive conversions:
On their blog
In PPC and syndication campaigns
On campaign landing pages
In contact and demo request forms
In PDF assets like white papers and ebooks
In any content that gets traffic today

Improve Lead Quality

Get Leads Sales Will Love
Generating enough leads is step one. Making sure the good ones rise to the top is step two. Let prospects do the talking and self-qualify or disqualify while they consume your content.

Turn More Prospects Into Deals
Marketing ROI doesn’t stop at the MQL. Even if you’re not directly measured on revenue or opportunities, when sales numbers suffer, marketers can get stuck with the blame. Increasingly, marketers are being held accountable for sales metrics as well.